This campaign features our Police, Fire and Recreation & Parks departments thanking shoppers, as a reminder their sales tax funds those programs and others. In addition, Chamber staff has delivered buttons & stickers featuring the “Thanks for Shopping Santa Maria” logo to Santa Maria retailers most of whom have enthusiastically agreed to take part by wearing the buttons and affixing stickers to sales receipts, invoices or products as an additional reminder and thanks to our citizens.
Prior to the launch of this campaign, many people may not have realized that when they spend their money here at home, the sales tax revenue contributes to keeping business alive by creating jobs, raising the tax base, supporting community and municipal services and even allowing support for many non-profit organizations. By simply, making the decision to shop and dine here in town, people directly contribute their own quality of life.
By means of this campaign the hope is that these folks are now educated and will make the choice to shop local to support Santa Maria.
The campaign runs through mid-December. Here are previews of some of the advertising.