Max Tucker, a hotel manager with more than 30 years of experience, will be sharing his wealth of experience next spring with students who want to break into the hospitality industry.

“It’s definitely a growth area and, in the near future, there will be more job openings and careers in the hospitality industry,” Tucker said.

As the instructor of a new class, Introduction to the Hospitality Industry, offered at the Allan Hancock College Solvang Center, Tucker will explore career opportunities and trends ranging from hotel management to restaurants and events.

Tucker has been the general manager of the Best Western Big America Hotel in Santa Maria for the last 20 years.  In that time, he said that he’s seen the hospitality industry change and become more competitive.  Customer expectations have risen, he explained, and they require more amenities at more competitive prices.  Because of these changes, the hospitality industry has become more reactive, changing rates more often and advertising more, and as a result, Tucker said, there is a need for trained workers in areas such as revenue management, hotel sales and marketing.

“In this class, I will be able to give students insight into what to expect in this changing industry and information on how to be successful in any area of hospitality,” he said.

The class, CA 119, CRN 42260, will meet Wednesdays from 1 to 3:05 p.m. beginning Jan. 26, 2011.

Registration for the spring semester is under way and classes start the week of January 24.  For more registration information, call the college at 922-6966, or toll free in Santa Barbara and San Luis Obispo counties, 1-866-DIAL AHC (342-5242), ext. 3248.