Harrison has been a long time employee of the Chamber, starting in 2006 as the Bureau Coordinator and shortly after promoted to Group Sales. In 2012 Harrison was promoted to Convention Sales Manager and began taking more of a leadership role in the Special Projects Grant Program, project management, group sales and services and the annual marketing plan. In 2014, Harrison transitioned into the position of Events and Special Projects Manager, where she oversaw the planning of all Chamber-related educational, community, and recognition meetings and events. Harrison was appointed Director of the Visitor and Convention Bureau in August 2016.
“We’re pleased to have Jennifer step forward to fill this leadership role in our tourism program,” said Glenn Morris, President and CEO of the Santa Maria Valley Chamber of Commerce. “In addition to the excellent work she has been doing producing events for the Chamber, Jennifer’s past experience in the VCB program means she still has strong relationships with our partners. She will provide a seamless transition and build on the work we have already done in this area.”
As Director of the Visitor and Convention Bureau, Harrison will play a critical role in bringing new and returning visitors to Santa Maria. As a Santa Maria Valley native, Harrison says she has a vested interest in seeing the local community thrive through tourism efforts.
“I’m glad to be back reconnecting with the many people who work behind the scenes to ensure that local hotels, wineries, breweries and events thrive in this community,” Harrison said. “When someone comes to visit the Santa Maria Valley, I will work hard to make sure they fall in love with our local treasures the way I have.”