Chamber Encourages Community to Shop Local this Holiday Season
As the holiday season approaches, the Santa Maria Valley Chamber of Commerce is encouraging the community to support our local businesses and shop local! Choosing to support local businesses in lieu of shopping online keeps money in our local community and keeps our local economy thriving.
“By shopping local we support our community, connect with our neighbors, and foster small town inclusiveness,” said Alexandra Klein, Owner of Evinco Strength & Conditioning. “It’s rare that we still talk face to face and shopping local, small businesses, gives you the chance to connect with the owner in person.”
Klien says as a local business owner, she does what she can to support other local businesses, too. “We try to connect with local business with everything from logo creation, marketing and printing materials, events and more,” Klien said.
Elizabeth Acosta, Owner of CovenTree: Books & Gifts agrees that it’s important for local business owners to set an example and support other local businesses. “If I do not have what a customer is looking for, I will suggest other local small businesses for them to check,” Acosta said. “When we support the community, it helps the community support our own business.”
Marcos Limon, Owner at Fusion Colors Auto Body Repair, also tries to take the lead in supporting other local businesses.
” If there’s a service we cannot provide, we recommend customers to other local services,” Limon said. “It’s important for our local business community to support one another. We can exchange business cards and recommend each other. By supporting one another, it helps our community to grow and create jobs for everyone. ”
This holiday season, the Chamber has offered a variety of promotional opportunities to help our 800+ local business members encourage the community to shop local. Many of our members contributed to our annual shop local coupon flyer, offering promotions and discounts valid through the end of the year. These coupons are available for the public to pick up at the Chamber office (614 S. Broadway, Santa Maria).
The Chamber is also encouraging local businesses to participate in Small Business Saturday on November 25th. The national holiday is another way businesses can educate the community on the importance of supporting local business, and encourage people to support the great small businesses in Santa Maria during the holiday season. The Chamber has provided free promotional materials for Small Business Saturday to our small business members, to help them get the word out about this great national event.
Shopping local shouldn’t just be encouraged during the holiday season, though, but is a year round effort we can all play a part in.
“If we don’t purchase our routine type items locally, the stores won’t be here when we need them,” explained Chris Hastert, General Manager for the Santa Maria Public Airport District. ” Shopping local keeps the local economy thriving for all of our friends and family in the area, it also keeps business operating so that products are available to purchase when needed rather than waiting for delivery.”
Year round, the Chamber makes it our mission to encourage local businesses to support one another and our local community. Our goal is to be ” a catalyst for business growth, a convener of leaders and influencers, and a champion for a stronger Santa Maria Valley,” and keeping our money and talent here in Santa Maria by shopping local is one of the many ways we can do exactly that.
To learn more about the great local businesses in the Santa Maria Valley, browse our businesses directory of 800+ local businesses at www.santamaria.com/list.